Product Tour

Highlights makes managing and optimizing inbound marketing programs simple and efficient.
Grow conversions, boost productivity – all while reducing your overall workload.

Get a Clear Picture

Highlights is designed for simplicity. It analyzes and monitors the performance of your entire inbound marketing program across your marketing tools, and client accounts. Results are displayed in one central dashboard enhanced with smart statuses.

Identify Opportunities

Highlights identifies underperforming content and emails using custom metrics and your website’s Google Analytics Goals. It pinpoints the 20% driving 80% of the performance to help you double-down on the most impactful campaigns.

Increase Conversions

Highlights guides you to higher performance. It suggests actions you can take to improve the conversion rate of your emails, landing pages and blog posts. Not sure where to start? Use the guides and resources provided to help optimize your content.

Grow Site Traffic

Highlights analyzes keyword performance and search traffic. It helps you reinforce organic search positioning, grow search traffic, and capitalize on high-traffic keyword opportunities.

Track Your Impact

Highlights monitors the changes you make. It analyzes performance, tracks the evolution, and lets you know whether or not the updates you make have a positive impact on the business.

See Highlights in Action

No risk, and no credit card required. Get results in seconds.

“When I train businesses on how to optimize their content for conversion, Highlights is my first recommendation.”

Brian Massey
Conversion Scientist and Founder at Conversion Sciences